We find the longest lasting products on the planet

Join the revolution

The Autumn Fashion Finds Edit

Embrace the chilly weather to come with our heirloom quality slow fashion finds.

The Autumn Home Edit

Craft yourself a cosy autumnal space with Curiously Conscious.

Let's love things that last

We scour the Earth for the longest lasting and most sustainable products in each category.  We also want you to be able to shop by your values, so look out for our handy badges below. 
















Featured Brand: Muddy Puddles

Switching from low-cost clothing to higher price point brands might not seem like an obvious way to save money, but if the brand in question offers high-quality, long-lasting kit that can really be worn (a lot), loved and handed down to lucky siblings, you will save a lot. Muddy Puddles make affordable high-quality, long-lasting children’s outerwear and outdoor accessories made to withstand the worst weather.

Find out more

Our Petition

Latest Articles

Verdict: The Most Durable Jeans...

We set out on a search to find the most durable jeans in the world. Jeans to last a lifetime rather than a year, jeans with a low cost-per-use, jeans to give you a feeling of ownership and individuality. In combing the world’s top...
Read more

How to Build a Work...

It’s no exaggeration to say that a killer capsule wardrobe can transform your working life. An immaculately put together work wardrobe is like a modern suit of armour; not only will it save you tons of time, money and mental energy on a daily...
Read more