In October last year, we wrote an article all about the destruction that plastics and food packaging waste have on our environment and our lives. Aside from the amazing news back in May from the Ocean Cleanup crew that they’ll be starting their cleanup trials later this year, not much has changed globally. We are still producing an inordinate amount of plastics waste.
The average recycling rate in Britain is only 43%, which is far behind the 50% EU target. Equally, the devastating amount of food waste generated by the supermarkets and supply chains could potentially end world hunger. Did you know that around one fifth of food brought into UK homes ends up as waste? According to WRAP UK, that’s about 7.3 million tonnes of food waste and around 4.4 million tonnes of that waste is avoidable.
In the article, we looked at zero waste grocery shopping and three individuals who were trying to make a difference: Joshua Blaine of in.gredients, Brianne Millar of Zero Waste Market and Catherine Conway of Unpackaged. The last of these three has taken on the role of consultant and advisor to the newest member of the zero waste supermarket movement, Ingrid Caldironi.People need to know how their food is made and where, all the way from field to table, and ultimately, to the bin.Click To Tweet
This past bank holiday weekend, Caldironi soft launched her new social enterprise Bulk Market in Hackney, London. She and her team are on a mission to tackle food and packaging waste and support local suppliers with their completely zero waste market. The market stocks more than 300 products that are natural, local and 100% package-free.
Caldironi believes that it’s important that “people know how the food is made and where, all the way from field to table, and ultimately, to the bin.” She hopes that by having her own beehive supplying house-made honey, a nut grinder dispensing freshly made nut butters, a commercial-grade composting machine and products sourced from Hackney and the surrounding areas, people will become more connected with their food. Understanding where your food comes from and knowing that the farmer down the street laboured to supply you with fresh fruit and vegetables holds you accountable.
But Caldironi didn’t just stop at food when planning her business model. The store itself will be designed and created by innovative architects who plan to harvest wasted and upcycled materials to refurbish the space. “We will be taking in a lot of theatre fabrics [from the Royal Opera House] and metal off-cuts to transform into original shop fittings,” says Caldironi. How’s that for sticking to the 5 R’s?
We are so on board with Bulk Market and wish Caldironi every success! If you’re in the UK, you can currently visit and support the store by dropping by their pop-up shop at 494 Kingsland Road, Hackney, London E8 4AE.
Bulk Market is also crowd funding until 11 September 2017 on SpaceHive if you would like to donate to help get this amazing company up and running.
Images courtesy of Lisa Devlin.
Amanda Saxby hails from the frozen tundra of British Columbia, Canada, and now works as Digital Marketing Manager for BuyMeOnce in London. When she’s not analysing the latest Twitter trends or decoding the optimal time to post an Instagram, she can be found with a whisk in her hand baking up sugar-free cookies for her colleagues. So far, no complaints.