Children are undeniably expensive creatures. They don’t seem to stop growing. Ever. They scamper about the world covering their clothes and everything in their wake with food, paint and all manner of goop – surely it can’t make sense for most of us to buy kids clothes that cost more than the likes of H&M Kids, Tesco and Asda can offer, right?
Switching from low-cost clothing to higher price point brands might not seem like an obvious way to save money, but if the brand in question offers high-quality, long-lasting kit that can really be worn (a lot), loved and handed down to lucky siblings, you will save a lot. We’re not talking about fussy children’s special occasion-wear that you’d probably have to bribe them to go near; we’re referring to the staples of their wardrobe that they wear and use every day in the toughest weather – the items they need to function day after rainy and windy day.
According to Nationwide Building Society, the average UK family spends £174.31 per child getting ready for the new academic year buying kids clothes, stationery and school supplies. Given the majority of families (as of 2017) have two children, if the clothing and accessories purchased as part of the back to school package could be used for more than one child, significant savings, not to mention stress, could be saved in the long run.
For this reason, and many more to boot, we have fallen for our latest kids brand, Muddy Puddles. Muddy Puddles make affordable high-quality, long-lasting children’s outerwear and outdoor accessories able to withstand the worst weather, live to tell the tale and be handed down for future adventurers to enjoy.
The collection features the essentials your little ones need to survive a British year (e.g. all four seasons in a week). Coats are crafted to technical performance standards; each one is made of tough stuff, fully waterproof and breathable ensuring little ones can experience nature in any condition. We love Muddy Puddles for their practical, no-nonsense approach to kids clothes. Their designs are unisex to add further longevity but always retain a playful feel – your kids will love to wear these clothes which is crucial. Ever tried to wrestle a toddler into a kagoule? It doesn’t usually end well. Their buy-in is essential.
Primary schools up and down the country are supplied by Muddy Puddles for their outdoor learning sessions – given the heavy use and challenging conditions these garments are subjected to, you can be confident that Muddy Puddles kids clothes are as durable and protective as they come.
Aside from being on a mission to keep children cosy, warm and dry, Muddy Puddles are also working to address the problem of plastic waste. Their latest Eco Splash range is made entirely from recycled single-use plastic bottles. Buying long-lasting clothing is the easiest way to consume in an eco-friendly way while investing your pennies wisely long-term. We love that Muddy Puddles are addressing the planet-wide issue of single-use plastic in such an innovative, practical way as well as offering quality, long-lasting kids clothes to keep your little adventurers happy for the long haul.
Lily Courtauld is the Content Director at BuyMeOnce. After ten years in the luxury fashion industry, Lily now dedicates her time to finding innovative, long-lasting brands for the site and brings her penchant for neoprene capes, jazzy prints and peanut butter into BuyMeOnce HQ.