11 long-lasting alternatives to repeat purchases

11 long-lasting alternatives to repeat purchases

Posted By Jasmine Vorley


There are certain items in our lives we buy again and again without giving it much thought.

Perhaps you’re accustomed to replacing your earphones every year, or your charger cable. Maybe you always find yourself buying socks, because they wear through in a matter of months. It doesn't take long for all these purchases to add up to a significant spend, even if they're cheaper in the short term.

Buying for life saves money, time and waste. Here are some of our fantastic long-lasting alternatives to common throwaway items - all independently researched and tested by us.


Blunt umbrella

There’s a reason why the umbrella has clawed its way to the top of this list. An old advertising adage is that we buy the most umbrellas on the rainiest day of the year. These cheap brollies, which we grab in a pinch from pharmacies and supermarkets, rarely survive one wind tunnel. 

We’ve found Blunt, who are doing umbrellas a little differently. With a high-tension canopy and super-strong structure, these have been tested in 70mph winds. They can also be fixed - and we’ll foot the bill for 5 years of repairs.

Charger cables

Anchorcable Evercable

It seems everyone has experienced dodgy, fraying charger cables, always breaking at the same place. We strongly suspect that in order to encourage repeat buying, they are designed to fail.

Anchorcable would prefer you to buy their charger cables just once. Their long-lasting cables are clad in a tough stainless steel casing, completely preventing any splitting or fraying. On top of Anchorcable’s lifetime guarantee on their stainless steel shell, we’re offering our customers a 3 year limited warranty on the whole cable - so you can rest assured it won’t let you down.


Dualit toaster

We've all bought a cheap toaster in our day. The failure points are familiar: the lever won’t stay down, one side won’t toast, the eject button stops working. You may be familiar with British heritage brand Dualit - but did you know that their award-winning Classic toasters are built to be repaired again and again? 

Not only that, they’re still made in Dualit’s original West Sussex factory. Originally designed for the catering industry, Dualit toasters are well-known for lasting decades. That, and making perfect toast every time.


Rockwell Razors

How many razors do you reckon you've used in your lifetime? The razor is an item we've come to see as disposable, when it really needn't be. The blade is the only thing that wears out, yet we have to throw away the whole unit every time.

Though they might look a little intimidating, these Rockwell Razors are far from old-fashioned. Rockwell have completely reengineered the original double-edged razor from the ground up. That means no nicks or cuts - and the closest, most comfortable shave of your life. Their stainless steel 6S even carries a lifetime guarantee.


Blackhorse Lane Ateliers raw denim jeans

Do your jeans always bust in the same places? Try a pair made of stronger stuff and invest in Blackhorse Lane Ateliers raw denim. Made in London from only the best heavyweight denims, these jeans shape and fade with the contours of your body. Blackhorse Lane will even repair your jeans for free - for life.


Darn Tough merino wool socks

Darn Tough socks are made with merino wool and, incredibly, are guaranteed for life. If your sock develops a hole, you simply need to send them back to your nearest Darn Tough warehouse, and they'll send you another pair for free. They’re not just the toughest socks out there - they’re also the comfiest and best. Merino wool has temperature regulating and moisture wicking properties, and is even antimicrobial. The last socks you’ll ever need - really.


The White T-Shirt Company

Investing in good basics makes a lot of sense when you realise you wear them every day. The White T-Shirt Company specialises in perfecting the basics, all in heavyweight organic cotton. No misshapen necklines or bobbly fabric here - every White T-Shirt Company garment is guaranteed for life.


AIAIAI modular headphones 

It’s a horrible feeling when your headphones break - always at the plug end of the wire. These high-spec headphones by AIAIAI have a modular build, meaning if one element breaks, you can simply replace one part instead of discarding the whole unit. This also means you can easily upgrade your headphones’ speakers, or even change to Bluetooth. We developed a super-tough version with AIAIAI which comes with an exclusive 4 year warranty.

Frying pans

Solidteknics frying pans

Don't buy yet another flaky non-stick pan; make the switch to iron pans and upgrade to a Solidteknics iron skillet instead. Complete with an incredible multi-century warranty, these pans are made from one seamless piece of wrought iron. They cook and season just like traditional heavy cast iron skillets, but at half the weight. Their signature satin surface is designed to hold seasoning, and their vented handles stay cool. This is cookware to hand down from generation to generation.


Duralex glass tumbler

Our range of French Duralex tumblers are made from ultra-durable tempered glass, in instantly-recognisable classic styles. They're shock resistant, thermal shock resistant and virtually unbreakable. But if they do break, Duralex shatters safely, leaving no dangerous jagged edges. 


Elvis & Kresse recycled firehose belt

Even mid-range leather belts will eventually get worn away and break at the hole you usually use. Instead of leather, Elvis & Kresse make belts from reclaimed British fire hose. Tough, bold and sustainable, these belts even come with a lifetime repair promise. And what’s more, 50% of Elvis & Kresse’s profits are donated to charities such as The Fire Fighters Charity.

School shoes

Term leather school shoes

Tired of your children's shoes falling apart after just a few weeks? These comfy, supportive and durable shoes by Term are made from supple full grain leather. Designed to help young feet grow healthily, Term’s fashionable designs will also appeal to kids of all ages. These are shoes that children will outgrow, not wear out.


Check out our Bestsellers list, which represents the most popular durable products we have to offer. 



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